TURQUALITY® stands out as the first and only state-supported branding program
created to ensure that our companies, which have the competitive advantage of
our country and have product ranges with potential for branding, become a global player
with their own brands in international markets by providing managerial
knowledge, institutionalization and development, covering all processes from production
to marketing, from sales to after-sales services and with the aim of creating
and infusing a positive Turkish image.